SUCCESSFUL ONLINE STRATEGY WITH B2B BLOG
UBENA is the food service brand of the European spice market leader FUCHS. We have developed an online system that enables us to provide perfect service for chefs and buyers at restaurants, canteens and hotels, a digital system that has been made by professionals and meets the needs of professionals.
The result: a B2B blog with information about everything that is currently topical in the food industry. The platform offers exciting facts on food trends as well as inspiring videos which show how creative recipes can be implemented step by step. Working together with international food and lifestyle bloggers, we feature an exciting catering model each month, for instance, the most popular salad bar in London. The blog is accompanied by two dedicated channels, one on Facebook and one on YouTube.
Client: Fuchs Gewürze, Ubena