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PRESS DAYS FOR OTTO

PRESS DAYS FOR OTTO

For OTTO we organised a PR event for fashion journalists and bloggers. On an area in the city centre measuring … Read more »

REAL MOW-HOW

REAL MOW-HOW

Our GARDENA Influencer campaign helps you save time. We calculated how much time you save using a GARDENA robot mower. … Read more »

Time for Style

Time for Style

Olivia Burton is the British accessories brand founded by best friends and ex-fashion buyers Jemma and Lesa. The pair met … Read more »

THE INFLUENCER MARKETING MANAGER

THE INFLUENCER MARKETING MANAGER

He must write concepts, be familiar with the social web, build relationships and juggle key figures – the demands on … Read more »

Influencer Marketing: Courage trumps Uniformity

The global influencer market is expected to grow to US$ 10 b by 2020 (w&v). Mediation platforms are springing up … Read more »

Going to the dogs

Going to the dogs

We have won two pitches. So two new topics in the agency are Wardrobe Detox and Alexa for Dogs. Brand … Read more »

Content Marketing for GARDENA

Content Marketing for GARDENA

Got a garden? If so, we have an interesting web series for you. We have designed a content offensive for … Read more »

Bottom up-Styling

Bottom up-Styling

Dressed up and in love: Welcome, Melvin & Hamilton. Oh joy – our agency shoe rack is growing again. This … Read more »

Flipboard Backstage Tour

Flipboard Backstage Tour

The backstage tour: Our social media-channels at a glance. Just flip through our Flipboard magazine:

Influencer Marketing-Seminar on 11 and 12/6

Influencer Marketing-Seminar on 11 and 12/6

André has designed a seminar for the Deutsche PR Akademie and explains this in detail in an interview. Founded over … Read more »

The Top 10 at a Glance

The Top 10 at a Glance

Yiiippiie! In the creative ranking of all German PR agencies we made it to No. 12. Every year the PR-Journal … Read more »

Thank you, Berlin!

Thank you, Berlin!

A lawn mower wins the fight against Hamburg`s Elphie and we win the PR Report Award 2017 for the best … Read more »

Award for the best Influencer Communication 2017

Award for the best Influencer Communication 2017

Last friday, Berlin: 300 nominees from all across Europe pitched their projects/campaigns to the Jury of the DIGITAL COMMUNICATION AWARDS … Read more »

Pump up the Gym

Pump up the Gym

The secret why we are so strong? One reason is our new Client JOHN REED. Check it out!

New on Board: Accessorize and MyBagFactory

New on Board: Accessorize and MyBagFactory

We flew off to England again. And while we were there we pitched, powered and drummed up business! The result: … Read more »

Bienvenue: Jewellery from Paris

Bienvenue: Jewellery from Paris

We are delighted to welcome our new customer from France. Les Georgettes is a renowned jewellery label from the fashion … Read more »

Lawn Porn: Influencer Marketing for McCulloch

Lawn Porn: Influencer Marketing for McCulloch

Deeper, louder, faster – is the brief for cars. At least it is when they leave Jean Pierre Kraemer’s legendary … Read more »

Guido Maria Kretschmer Joins Forces with OTTO

Guido Maria Kretschmer Joins Forces with OTTO

Guido’s womenswear collection is now available exclusively and for the first time from German mail order firm OTTO.de.  We now … Read more »

Day and Status – We Share Stories with Friends

After Instagram Stories, Facebook continues its attack on Snapchat, implementing similar formats on WhatsApp and Messenger. What effect will this … Read more »

New on the PR Shelf: Nine West and Minnetonka

New on the PR Shelf: Nine West and Minnetonka

We shoe lovers are delighted that two new brands have hired us to handle their fashion PR and influencer relations … Read more »

WALKING DEAD – the Facebook misconception

Instagram and influencers are the buzzwords of the hour. Especially lifestyle brands focus on the combination of pictures and hashtags. … Read more »

Now online: FOOD ROUTE

Now online: FOOD ROUTE

What’s a good contemporary way to communicate with chefs and buyers at restaurants, canteens and hotels? We have developed a … Read more »

The Value of Active Fans

Having loads of fans on Facebook is great. It makes a statement when a brand or company has a six … Read more »

The ALL-IN-ONE PLAYER

The ALL-IN-ONE PLAYER

When we presented our content idea to Oliver Wurm, the man behind the special-issue football magazine “72 80 96 16”, … Read more »

SUCCESSFUL PRESS DAYS

SUCCESSFUL PRESS DAYS

For over 8 years now we have gone every season to Hamburg and Munich to present the customer collections at … Read more »

INTERVIEW ON BLOGGER RELATIONS

The trade journal Style in Progress reports on Blogger Relations in 2016 and interviewed André for this purpose. Style in … Read more »

Social Media is Torture

“When you are satisfied with your copy cut it down by a third,” is the second most important copywriter’s rule. … Read more »

Rough Studios brings Interiors and Womenswear to Germany

Rough Studios brings Interiors and Womenswear to Germany

A blend of clothing and accessories – this is what Rough Studios stands for. Founded by Iris van der Ent … Read more »

Why PR DNA Produces Good Content

Obviously, there are the big campaigns, the Hornbach hammers or the Edeka virals and other grand advertising ideas you would … Read more »

KARKALIS COMMUNICATIONS NEW IN RUMANIA

KARKALIS COMMUNICATIONS NEW IN RUMANIA

Welcome Lorelei! Our new staff member Lorelei Bratu in Bucharest represents our customers on the Rumanian market. A PR expert … Read more »

NEW LOOK TRUSTS US

NEW LOOK TRUSTS US

Sweated, Pitched, Won! We are delighted to welcome our new client from London who has entrusted us with Their Fashion … Read more »

THE BLUE MENU

THE BLUE MENU

For the start of the new denim line, we have created a content marketing campaign for TAKKO with Germany´s youngest … Read more »

New name – new website – new showroom

New name – new website – new showroom

Not only do we have a new name and a new website.Since March 2015 we have been receiving editors, stylists … Read more »

We are looking forward to Roland Schuhe

We are looking forward to Roland Schuhe

Anyone who knows us knows that we love footwear. So we are particularly pleased that we have Roland Schuhe as … Read more »

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